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Arrow Group


REAL ESTATE COMPANY

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Arrow Group


REAL ESTATE COMPANY

The Arrow Group is a special team with in West and Main Homes. They are a group of talented agents that specialize creating a personalized experience when looking for homes in the Denver area.

Creating a brand identity that felt professional yet personable — that fits within the West and Main Homes vibe but also sets itself apart.

Drawing inspiration from the geographical environment and name itself, I incorporated line drawings of topographic maps and graphic patterns resembling arrows to help add depth and graphic intrigue. By mixing bright yellow and dark neutrals we establish a sophisticated but yet attitude.

KATE CARLSON
+brand identity
+web designer
+collateral design

ALLISON MCCARTHY
+web strategy
+copy writer

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real estate branding


real estate branding


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I have had the privilege of working with Kate and Design Shop MPLS to design my team’s website. It was an absolutely fantastic experience - from the weekly calls, to the in depth chats to really capturing our vision - Kate nailed it! She has experience and a keen eye to make any project exceptional!!
— Allison MncCarthy